Threshold Theatre Company
Mel Brooks' Young Frankenstein (2023)

Brief:
To create the social media posts for the company's Mel Brooks' Young Frankenstein production. Making them eye catching and fun to draw the attention of people scrolling through their socials.
When copy is not supplied, I will write the copy, proofing it to the client for approval and/or any amendments.

Creating Facebook covers for productions comes with its own complications as the website truncates images when they are uploaded to their site, causing image quality to degrade which the client is often concerned with. After some research I found the resolve to this issue which shows better quality images on the site.

GIFs are popular to use for productions. Allowing a quantity of information to be put out online quickly and in the style of the productions design theme. GIFs are a new design process to me and after a lot of research, trial and error they are now a tool I have been able to offer clients that have proved effective in promoting shows.


Skills: Art Direction / Promotion Design / Research 
Collaboration / Communication
Tools: Photoshop
Threshold Theatre Company
A Chorus Line (2022)

Brief:
To create eye catching social media posts using the content supplied such as text and still photography. The client relied heavily on the use of social media to promote their production of A Chorus Line from start to finish of the production, including a final GIF promoting the shows nomination for a NODA* award.

I also created Facebook banners for the company and its members to use on their own Facebook accounts. The final banner used a cast photo which meant utilising my Photoshop skills to 'cut out' the cast removing all background from the original photograph.
Working alongside the promotions team for the company the slides for Instagram were created and also used across their other social media platforms, Facebook and Twitter. With my Photoshop skills and having learned new Photoshop techniques I created the eye catching posts the client desired.

Skills: Art Direction / Promotion Design / Research / Collaboration / Communication
Tools: Photoshop
*National Operatic and Dramatic Association
Review Instagram post
Review Instagram post
Review Instagram post
Review Instagram post
Review Instagram post
Review Instagram post
Review Instagram post
Review Instagram post
Review Instagram post
Review Instagram post
First Facebook Banner
First Facebook Banner
Final Facebook Banner
Final Facebook Banner

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